Ben's Balloon was a flagship Cineplex Christmas Ad. Christmas is a big time for movie theatres and so the ad had to fit the occasion. For this project, I plugged in near the end of the pipeline to utilize the outsourced 3D footage and character while leveraging our own marketing team's assets. I imported the animated ballon sequence, trimmed out 'Ben', created the snow in After Effects, and blurred out a snowy background.